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800-348-5194 (Toll Free in WY)
email:WSBDC@uwyo.edu

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Michael Lambert, Program Manager Market Research

Serves: Statewide

 

406 S. 21st Street

Laramie, WY 82071

 

mikelamb@uwyo.edu

307.766,2688

 

 

Expertise:

  • Market Research
    • Secondary Research
    • Survey Design
    • Focus group research
  • GIS (Geographic Information Systems)

  • International Trade
    • Market Selection (products sold in 120 plus countries)
    • On-the-ground experience in South America, Middle East, Eastern Europe, Western Europe, Asia, Japan
    • Managing Distributor relationships
    • Outsourcing
    • Product marketing and customization
    • Regulatory approvals
  • Advertising Material Development
    • Multi lingual materials
    • Packaging for export
    • Use of translation services
  • Product Management
    • Invention submission evaluations
    • Multi-functional team development processes
    • Packaging development
    • Graphic Standards

Education:
MBA; Bachelor’s degree, Business Administration and Political Science;

Certifications:  
Business Advisor, Economic Gardening – Edward Lowe Foundation

Experience:

  • Program Manager, Market Research, Wyoming SBDC Network
  • Director of International Sales and Marketing, Water Pik Technologies
  • Product Manager and International Product Manager, Unicover
  • Manager of Law Firm McCartney and Arnold
  • Utilities Appraiser for Wyoming Ad Valorem Tax

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