The Five Disciplines of Marketing – My Take

The Five Disciplines of Marketing – My Take

As I sit at my desk on a beautiful September day, I am intrigued by an on-going class that is being offered through the Wyoming SBDC Network entitled the “The Five Principles of Marketing”. This class, which by the time you read this will have already begun, is...
Is Your Logo Working For You?

Is Your Logo Working For You?

Is your logo working for you? In today’s economy, branding is more important than ever. However, in my work with the Wyoming Small Business Development Center (SBDC) Network’s Market Research Center, I see a lot of companies that have neglected one critical element of...
Business Survival in Late 2020

Business Survival in Late 2020

Today, one thing most people will agree upon is that the world in late 2020 is vastly different than the one we lived in a hundred years ago… or was it January? This change covers most areas of life and our economy. Businesses have also been impacted in an...
How COVID-19 Affects Current Business Trends

How COVID-19 Affects Current Business Trends

The recent COVID-19 pandemic and resulting public health orders have closed or limited operations for small businesses throughout the state, creating uncertainty among both consumers and business owners. As the country begins to reopen, business owners are rethinking...
What Trends Will Impact Wyoming Businesses in 2020?

What Trends Will Impact Wyoming Businesses in 2020?

As the manager of the Wyoming SBDC Network’s Market Research Center, one of my jobs is to keep an eye on business trends that look like they will impact the businesses in our state. The list is a long one, but the following are my bets for trends that could impact...

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All Wyoming SBDC Network programs and services are provided to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Language assistance services for clients with limited English proficiency will be provided. Contact: Jill Kline at (307) 766-3405 or [email protected]
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