Building an Online Community

Building an Online Community

In our current age of rapid information and automation, it is easy to forget how we used to communicate with our community. As a business owner, understanding the difference between building an online audience and building an online community is an important...
Four Tips to Improve Your Retail Space

Four Tips to Improve Your Retail Space

Let’s face it, online shopping is here to stay. In addition to seeing an increase in online sales, we are also seeing an increase in offline sales influenced by what customers search for online. What this means is that your customers encounter an online retail...
Internet Sales Tax Changes

Internet Sales Tax Changes

At the end of June, the U.S. Supreme Court ruled that individual states could require online retailers who are selling products within their borders to collect and remit sales tax. Up until this time, online retailers were only required to remit sales tax in states...
Getting Started with Pinterest for Business

Getting Started with Pinterest for Business

The landscape of social media marketing is constantly changing and getting started with a new platform can be intimidating. Pinterest currently reports 200 million monthly users and that number is continuing to grow. So, should your business take the Pinterest plunge?...

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