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The latest, Wyoming-specific small business tips from our team of high-caliber experts.
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Small Business Innovation Research (SBIR) Timeline
If you have an idea or invention, there is a federal innovation funding program that may be able to help youwith research, development, and commercialization. This program awards about $2.5 billion annually to small businesses who have an innovation that may improve...
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Where Do Entrepreneurs Start?
For a state with a small population, resources for Wyoming entrepreneurs are abundant. However, the question from business owners in all stages of their life cycle is often, “That’s great. But where do I start?” The answer is an easy one: start right here with the...
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The End of the Tax Year is Near
Are you wondering what can be done in your business to get ready for the tax year end? Here are some ideas to save you some hassle: Contact Your Accountant Schedule a meeting to talk about your finances in the past year and what your plans are for the future. A...
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Three Digital Marketing Mistakes to Avoid
For small business owners, the low costs associated with digital marketing can be very attractive. However, if you’re not careful, you may end up reaching the wrong people or even harming your brand. There are resources available in Wyoming to help you get the most...
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Five Exporting Tips for Wyoming Companies
Regardless of the news on trade agreement negotiations, international trade continues to present opportunities for Wyoming small business. In support of international trade, the state of Wyoming established an Asia-Pacific trade office in Taipei, Taiwan in 2018. This...
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Spruce Up Your Retail Space
School is back in session and fall is officially here, so why not take some time to spruce up your retail space before the holiday season arrives? Spruce Up Your Exterior Start outside, and look at your business the way customers do. Your windows and window displays...
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Mapping Your Retail Space
Congratulations, you’ve made the decision to open a real, brick and mortar retail store! The main advantage of an independently-owned store over online shopping is the opportunity to really connect with customers and give them a chance to touch and try actual...
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Make Sure Your Next Hire is the Right Fit
Making sure someone is the right fit and will stick around for a long time are the two main goals small business owners usually have when hiring employees. To make sure your next hire is the right fit, you need to know the correct questions to ask during the...
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Building an Online Community
In our current age of rapid information and automation, it is easy to forget how we used to communicate with our community. As a business owner, understanding the difference between building an online audience and building an online community is an important...
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Inbound Marketing Strategies: It’s Not All About Advertising
Traditional marketing activities include advertising, publicity, and sales — approaches that are certainly not going away. But those outward-facing strategies join today’s inbound marketing strategies to bring targeted customers into your business, give them a reason...
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