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The latest, Wyoming-specific small business tips from Wyoming SBDC Network experts.
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Beyond the Swipe: The Inner Workings of Credit Card Processing
Credit card acceptance seems quite simple on the surface but behind the few seconds between cardholder swipe and receipt, the process is quite complex, involving multiple stages and companies. Certainly, a business does not have to have intimate knowledge of all of...
New E-commerce Site for Wyoming Entrepreneurs
As part of the expanding services within the Wyoming Small Business Development Center (SBDC) Network’s CARES Act Recovery Program, a one-stop e-commerce site has been released for Wyoming entrepreneurs, called Shop Wyoming. This site allows customers to shop and...
Cybersecurity and Federal Contracting
It is becoming increasingly important that federal contractors implement a robust cybersecurity program. Why? The #1 reason is to protect your company from unscrupulous people or organizations who want to hold your data for ransom or deliberately harm your company or...
Export Finance Solutions
It is a tough time to be a small business owner; trying to support production and manage your team all during a global pandemic, looking for ways to diversify your customer base. Expand Your Market Have you considered the international market? By utilizing e-commerce...
Is Your Logo Working For You?
Is your logo working for you? In today’s economy, branding is more important than ever. However, in my work with the Wyoming Small Business Development Center (SBDC) Network’s Market Research Center, I see a lot of companies that have neglected one critical element of...
Persevere or Pivot?
In the normal life cycle of every business there are going to be some periods of highs and lows. However, there may be periods when the highs may get really high and the lows may get really low. It’s during those times a business owner has to make some critical and...
Small Business Financial Health Check-Up
One thing that the COVID-19 pandemic exposed for many small business owners is that they were not as prepared as they could have been for a dramatic financial downturn. This can happen in any economic dip or natural disaster, but the COVID-19 situation hit companies...
Preparing for the 2021 GRO-Biz Conference
Federal, state, and local governments spend millions of dollars every year to purchase products and services from small businesses in Wyoming. Many entrepreneurs aren’t taking advantage of this potential market which is constantly on the lookout for food, clothing,...
Three Quick Writing Tips to Make Your Social Media Posts and Marketing Copy Come Alive
Now, more than ever, alternate approaches to reach potential customers are vitally important. Some of those channels might include a revamped social media strategy, a fresh look at product and service descriptions on your website, or an email marketing campaign. I am...
