Now that I have data from the Market Research Center, what do I do with it?

Now that I have data from the Market Research Center, what do I do with it?

Receiving a market research analysis can be incredibly valuable for small businesses. It can provide insights into customer needs, preferences, industry trends, and competitive landscape. However, taking action based on the insights gleaned from the analysis is essential. Here are some ways to take action in your small business after receiving a market research analysis.

Use Market Research to Discover Your Ideal Customer

Use Market Research to Discover Your Ideal Customer

As a small business owner, you likely spend most of your day thinking about your customers. You may consider how many customers you have, what and how much they buy, and how to get new customers. Customers are the key to any business’s success, and they ultimately determine if your business grows or shutters to a close. Since your customers are the lifeline to any business, it’s crucial to learn more about them. I recommend you start your customer discovery experience through market research.

Hiring and Retaining Seasonal Employees

Hiring and Retaining Seasonal Employees

The tourism industry is facing tough competition when it comes to hiring seasonal workers. With the growing hybrid economy and rising wages, Wyoming business owners have found themselves short-staffed. In an effort to remain open, many have been forced to reduce hours in response to their workforce shortages.

Funding Options For Your Small Business or Start-Up

Funding Options For Your Small Business or Start-Up

Obtaining startup funding for a small business can be particularly elusive — as most traditional business loans require one or more years in business — but that doesn’t mean it’s impossible. There are a wide variety of funding options available to small business...

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Contact your local small business advisor today for no-cost, confidential assistance

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