Is Your Logo Working For You?

Is Your Logo Working For You?

Is your logo working for you? In today’s economy, branding is more important than ever. However, in my work with the Wyoming Small Business Development Center (SBDC) Network’s Market Research Center, I see a lot of companies that have neglected one critical element of...
Building Your Brand on Social

Building Your Brand on Social

Your brand is made up of many elements including your logo, colors, fonts, and voice. These elements tell a story to users about who you are so that they can better understand and recognize you. Here are some tips about building your brand on social media. To put this...
Let’s Talk About Billboards

Let’s Talk About Billboards

Billboard advertising can be very effective if it’s the right fit for your business and if it has been designed to be viewed by users traveling at high speeds. Because the billboard spot itself can be pricey, small businesses often can’t afford to also have a...
Reaching Your Target Market

Reaching Your Target Market

When you don’t know exactly who would be interested in your product or service or you don’t know exactly what to say to them, you are either marketing inefficiently or losing out on sales! Being clear on your target markets and knowing what to say to each...

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Accessibility Information


All Wyoming SBDC Network programs and services are provided to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Language assistance services for clients with limited English proficiency will be provided. Contact: Jill Kline at (307) 766-3405 or [email protected]
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.


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