


Put it on the Calendar: A Systematic Way to Improve your Marketing Efforts
As a small business owner, you obviously wear many hats in your operation. In most cases, you likely wear all the hats. Creating and implementing a sustained, strategic marketing effort is a difficult task for any organization, but the task becomes nearly...
How to Prepare Your Retail Business for the Holidays
If you’re anything like me, the holidays often sneak up on you. If you are a busy entrepreneur, this may be particularly true for you too. No matter what time of year you’re reading this post – there’s absolutely something you can be doing to prepare your retail...
Is TikTok Right For Your Business?
I’ve performed in many marketing roles, and by far the most difficult is social media management. Platforms change and trends come and go. In the Wyoming SBDC Network Market Research Center (MRC), we often say the only constant is change, and one change I’ve noticed...